the new denim
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Our business is made up of people – for people. What matters to people, matters to us. At H&M Group, our goal is for every colleague to feel good while doing good work, in an environment free from any form of discrimination.
We are a global company, which means we have colleagues from many different cultures and backgrounds. As such, we respect and reflect all people and cultures by creating an inclusive, diverse and equitable environment in our entire organisation.
All employees of the H&M group contribute to the company’s success. The diversity of the workforce in terms of age, gender and ethnicity, among others, is tremendously valuable to us.
Our initiatives are divided into three main lines of action:
At any time, employees can access our robust inclusion and diversity curriculum filled with resources that address common workplace issues. These learning paths review current thinking and best practices on essential topics such as unconscious bias, inclusive leadership, cultural appropriation and representation, psychological safety and various others. Trainings are available for all employees through internal learning platforms. We also have a collaborative forum that enables inclusion and diversity community/responsibles to come together, share ideas and co-create a successful strategy.

Building more diverse teams represents an important part of our inclusion and diversity work. To do so, and to be fully inclusive when acquiring new talent, we have structured, fair, transparent and competency-based recruitment processes to minimise subjectivity and bias. Committed managers and HRs trained to understand why and how we should build diverse teams ensure that we create internal and external talent pipelines, expand our diversity recruitment and increase our representation.
Our employee engagement survey is the main tool for engaging with employees across the organisation. It covers our six pillars of engagement: wellbeing, clarity, connection, empowerment, growth and purpose. The insights gained from the employee engagement survey are used at different levels and help teams to better understand how H&M Group can continue to improve and develop as an employer and deliver on our commitment to respecting the rights of all our employees.
To enable belonging and a culture of inclusion at H&M Group, we have Colleague Resource Groups (CRGs) – voluntary, colleague-led groups supported by the organisation, aimed at fostering a diverse and inclusive workplace. The CRGs are a safe space where colleagues can connect, build community, network with leaders and peers, and develop personally and professionally. They enable greater cultural agility, strengthen colleague engagement and celebrate and value our colleagues’ unique differences.
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